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Real Estate Lead Generation starts with Relevant Audiences.
To make social media marketing work for you you must have the attention of an audience who wants to recieve your messages, if not it is not going to work. Growing an audience however, is one of the most difficult tasks there is for real estate businesses, not only are you in constant competition with other brands for attention but you are also surrounded by so much other noise. Broker O2 will make your real estate leadership and inventory stand out and we will also place your message in the right places.
At Broker O2 we provide customized audience builds for Unparalleled Reach & Recognition.
Targeted Social Media Lead Generation for Recruiting
Real Estate Leadership is constantly looking for ways to recruit, for obvious reasons, recruits are the lifeblood of our business. Your recruiting messages:
Are incredibly important but so is the social media audience. You dont want real estate buyers and sellers to receive your recruiting messages, only agents. At Broker O2 we sequester audiences of agents only for your recruiting messages, never lay people.
By consistently marketing your online presence you’ll create a buzz so promising agents looking to make their next move are also focusing attention on your online profile. When you become the prominent brokerage they see they will equate that with your ability to market for sales and the ability to assist them in this on top of the direct messages you send. The right audience is key for recruit marketing.
Targeted Social Media Lead Generation for Real Estate
We will create hyper-focused audiences of people who already know you or your business because we know transactions are most likely to come from referrals from those you already know like and trust. 82% of real estate sales are the result of agent contacts through previous clients, referrals, friends, family and personal contacts according to Buffini & Company. All of the national data points in the same direction- SOI is still the number one way to drive business, SPHERE OF INFLUENCE IS STILL KING the real estate industry is one built of personal relationships, but now we have to adapt our approach. Just imagine how much business you’ve left on the table when you add up all the contacts you and your agents have:
We take this data and turn it into audience members. AND- Good news:
Your prior real estate transactions, all your prior customers
Contacts from your CRM (Customer Relationship Management) program
Anyone you email or have emailed in the past
Contacts in your cell phone
Social media contacts (existing)
You don’t have to be friends with them on social media
They don’t have to like your page
We find their social media profiles and make sure your ads show up on their feeds, banners and on Instagram, we make sure you are heard! We want all of our customers to experience the impressive level of professionalism when working with BrokerO2. All of our services, especially this one, exist to make your sales better, your business glow and your life stress free. You can trust us to supply you with top quality customer service!