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Broker O2: Producing Real Estate Training Content for Social Media
It may sound cliche, but it’s very true: Knowledge is power. According to the Forbes Real Estate Council: Agents are stronger with it and brokers who supply valuable education are held in high regard. Gone are the days of holding back information, society has changed. To have a valuable name you must provide value, then you will get the recruiting meeting. Agents are starving for small, easily digestible bits that help them on a daily basis…the things they are not getting at home! It is your chance to recruit producing agents with value.
Curated Recruiting Content: Providing Value Upfront
The real estate industry is often behind the times with providing value first, attract customers later ideologies when it comes to recruiting agents. This is a huge mistake. According to Jon Cheplak, the NEW RULES OF MARKETING must involve providing value first. At Broker O2 we produce it for you: Quick tutorials, videos, ebooks, articles, white papers and slideshows on:
E-mail campaign content
Specific prospecting plans
“How to’s” (best real estate business practices)
“Don’t do’s” (best real estate business practices)
Real Estate Business Plans
SOI creation and aggregation
Social Media Marketing
Landing Page creation
Every time we produce these addictive “Advertorials” we collect recruiting leads for you, we capture engagement and we build your reputation.